The Profit score compares the listing’s assessed margin with its selected target margin. It is a score out of 100, not the margin percentage itself.
What a higher score means
The score reaches 100 when the assessed margin meets or exceeds the selected target. It falls as the shortfall grows. For example, a 20% margin against a 25% target is a gap of 5 percentage points, which produces a score of 85 for that assessed margin. A 15% margin against a 25% target is a 10-point gap and scores 70.
The gap is measured in percentage points: moving from 20% to 25% is a five-point increase, not a 5% relative increase.
Select Profit to see its score, analysis and recorded cost and margin breakdown.
Check the inputs
Open the listing’s Profit tab.
Confirm the recorded costs and current price.
Check whether the store uses gross or contribution margin.
Check the selected target source and percentage.
For variant products, inspect the variants as well as the overall result.
Why two similar products can score differently
Different costs, target percentages or margin types can produce different scores at the same selling price. Changing a target changes the benchmark; it does not increase the product’s actual profit.
Variants and missing data
The listing’s score can combine assessed variants using the available weights. An overall score can hide weaker variants, so check their individual economics. If no usable assessment is available, Sprintr can show a dash. Missing data is different from a low score and should be corrected before you use the result to make a pricing decision.
What the score cannot tell you
A high score depends on the costs you have recorded. It does not confirm that every business expense is included, nor does it guarantee the same profit on every order. Use the cost breakdown and target information with the score.

